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01. Cleaning Up To Reveal Your Frontline Magic with Lisa McQueen, CEO of CleanCorp

 

Cleancorp says it themselves - hiring a commercial cleaner is a bit like buying insurance or visiting the dentist – vital, but painful. So in an industry that feels like everyone’s least favorite job, how do you engage staff and customers alike to build a culture of pride and self-leadership and make those who are often working unsociable hours feel seen and valued?

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