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10. How Disney mastered the art of customer magic with Dan Cockerell, previously Vice President of The Magic Kingdom


When Walt Disney built Disneyland in 1955, his vision was to create a three-dimensional movie for visitors to escape to….a place so magical that even today, it’s known as ‘The Most Magical Place on Earth’, with six themed lands and dozens of attractions that appeal to all ages. At Frontline Magic, we love...you guessed it...magic...and so chatting to Dan Cockerell, previously Vice President of The Magic Kingdom, was an incredible privilege. Dan spent 26 years working for Disney, culminating in responsibility for an unbelievable 12 000 employees and 20 million guests, and is now a highly sought-after entrepreneur and leadership coach. Tag along as he shares his best tips on how you can create a memorable experience for your customers...

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