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Our latest posts

Thriving workplace through human connection
5 minutes read
Thriving workplace through human connection
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Set your service standard, and then build buy-in
4 minutes read
Set your service standard, and then build buy-in
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The Connection Between Employee Experience & Customer Experience
3 minutes read
The Connection Between Employee Experience & Customer Experience
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We’re on a mission to make frontline work awesome

This will take a movement which is why we’ve invite you to this pioneering tribe. Join a community of thousands of CX Professionals from businesses like:
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Farhad Ghafarzade
CEO and Founder
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Charles Ryan Minton
General Manager and Author
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Lisa Macqueen
CEO
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Susanne Axelsson

Awesome customer experience starts at the frontline

Our Frontline Magic Evangelist Susanne is dedicated to growing and amplifying our community's voice and ensuring you have access to useful, interesting content that will help empower your frontline! Get in touch if you have ideas on how we can do better.
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Frontline Magic Handbook 

Frontline Magic is becoming a book in 2021. It will be packed full of all the insights and tools you need to build a customer-centric business from the frontline. 
The first 200 people to sign-up to receive the book will get it for FREE!
...and be the first to know when it is out.
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